Ted B Paulsen

Lecticon Leadership
Salt Lake City, Utah, USA


Meet Ted Paulsen

Passion: Working with purpose driven individuals to help them scale their businesses, prepare for funding or an exit, and find personal and professional fulfillment throughout the process.

Approach: Show up, listen, ask questions, identify objectives, define “prosperity,” provide practical advice to implement meaningful people, strategy, execution, and cash tools.

Expertise: Combining Scaling Up® principles and proven growth tools with extensive operation and packaging experience (for raising capital or preparing for an exit) as an entrepreneur, business executive, and securities attorney.

Active Business: VEST EAP provides proactive, “upstream” mental health services including person-to-person support, an online educational platform, peer training, and executive coaching.

Active Business: Lecticon Learning and Development enriches lives by creating and delivering online training through an easily implemented LMS platform.

Professional Highlights

CEO: Lecticon Learning and Development, a turnaround venture involving restructuring over $1 million in debt and partnering with angel investors. Lecticon enriches lives by creating and delivering online training through an easily implemented LMS platform.

CEO: VEST EAP, a “bootstrapped” startup with over $500,000 of self-provided funding. VEST EAP provides “upstream” mental health services including person-to-person support, educational, peer training, and executive coaching.

Operating Partner: Old Mill Brick, a successful operating company involving packing the company and facilitating a private equity buyout. Old Mill provides novel brick and rock construction products.

Founder and CFO/COO: aVinci Media, a personal media company selling products into mass retailers grown with angel, private equity, and public funding of over $25 million as a public company.

COO and General Counsel: Prime Holdings, a specialty insurance company grown through private offerings, strategic partnership funding, and bank lending of over $30 million.

Business and Securities Attorney: Paulsen PC and predecessor practices, a boutique legal practice responsible for structuring more than $250 million in small, incremental funding raises for client companies.

Personal Highlights

Outdoors, Family, Learning, Books, Golf, Fishing, Friendships

Juris Doctor: Utah and California (inactive) licensed attorney. University of Utah, S.J. Quinney College of Law.

Bachelor of Science: Accounting major, entrepreneurship, economics, and marketing minors. Collegiate athlete. Brigham Young University, Marriott School of Business.

Scaling Up® Coach: Business scaling framework certification.

VEST EAP® Emotional Prosperity® Coach: Mental health, wellness, and emotional prosperity certification.

Coaching Regions

US – Midwest
US- Southwest

Industry of Expertise

Banking/Real Estate
Coaching/Business Consulting
Computer/IT/Software Development
Human Resources/Training/Dev.
Legal Services

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"We were approached by a potential purchaser of our business and we didn't know anything about the process. We engaged Ted and he helped us prepare operationally for the sale and then managed our further preparation for due diligence. We ultimately sold for more than 10x the original offer and Ted stayed on to run operations during the transition. Ted did a fantastic job of educating us and getting us through the transaction and beyond."
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Garrick Hunsaker
Founder, Old Mill Brick
"I decided to sell a current line of business to focus on another more promising opportunity with some partners. I engaged Ted to help me package the business line and in the process of preparing an offering document and structuring a potential transaction. During the process, Ted helped me realize I still had a great opportunity with what I was doing. Ted helped provide a vision for what was possible and reengage me in my business. Things have gone far better than I expected after I turned the parter opportunity down."
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Jeff Lavery
Founder, Onnitsystems
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